Embracing Menulog's connection to Hip Hop, we pushed their brand guidelines to create an out of the ordinary campaign with bold graphics and clever song lyrics. (Art direction, design, typography, rollout)
We were tasked by Coca-Cola to celebrate 80 years of being Down Under. The idea was simple: flip the whole damn thing upside down. Wee also launched a TVC along with it. (Design, rollout)
Is there anything more fresh than a juicy tangerine? Well, a Tangerine Telecom brand refresh. We upgraded the logo, freshened up the colours and evolved the mascot Peely to become Speedy Max! (Art direction, design)
I was tasked to design and build a microsite from scratch that would block Baby Boomers from accessing an extra special discount on Koala's mattresses.
Accor Hotels
experience
2023 - 2025
Design Lead, Thinkerbell, Sydney, AU
2021 - 2023
Senior Designer, The Royals, Sydney, AU
2016- 2018
Post-Production Coordinator, Studio Woo, Sydney, AU
2015- 2016
Graphic Designer, Prezi, Sydney, AU
2013 - 2014
Diploma of Graphic Design, Billy Blue College of Design, Sydney, AU
2008 - 2010
DEP in Commercial Photography, Dawson College, Montreal, CA
Available in English, Français Canadien and B1.2 Deutsch
Physically in Berlin, remotely anywhere else :-)
