Koala
Thinkerbell
2025
Art direction
Web Design
Development
Rollout
Koala wanted a discount for younger generations, intentionally hard to access for Boomers. We built a captcha system designed to frustrate and distract older users, with clever questions, funny images and GIF popups. The design inspired by Windows Vista and the Frutiger Aero aesthetic, that slightly dated, over-the-top look. All designed and built in Figma.











